Search Engine Optimization (SEO)

My first exposure to SEO goes back to 1999 when I was working for a company that offered website and custom software services to local businesses. My more advanced experience began in 2012 while building a custom site for an auction company.

At this point, I have 12 years and counting of advanced SEO work including auditing and hands-on site management for a variety of B2B and B2C sites with a long history of boosting organic traffic and achieving page 1 rankings.

Sample SEO Results

Below are some sample results that I have achieved...

Comprehensive SEO Audits

I offer comprehensive SEO audits and consulting services to businesses that are not your average push button audit!

These audits provide a prioritized road map to improve organic traffic. They go beyond SEO and include thorough assessment of a sites technical aspects, content and design, and its ability to attract and convert the right customers.

Below is a sample table of contents along with a screen shot of the audit that it was pulled from.

Executive Overview
Site Design
- Site Overview
- UI/UX Design
- Navigation
- Calls to Action
- Code cleanliness
- Page Names / Folders
- Linking
- Mobile Usability
Page Construction
- Doctype Declaration
- Title Tag
- Description Tag
- Keywords Tag
- Cascading Style Sheets
- HTTP Errors
- File Size and Download Time
Performance
- Server Stats
- File Sizes
- Caching
- Layout Shifts
- Unused CSS
- Image Size/Formats
- Javascript
Page Content
- Anchor Text
- Unique Content
- Duplicate Content
- Headings Tag
- Sitemap
- Image and ALT Attributes
- Markup
- Href Usage
Server Configuration
- Canonical Tags
- txt
Link Analysis
- Link Profile
- Competitor Link Profile
Keywords
- Keyword Analysis
- Ranking Report
- Content Suggestions
Local SEO
- Listings Analysis
- Google My Business Audit

NOTE: Table of contents will change for each audit based on nature of the site and it's starting condition. This is only an example.

I have a technical background and like to provide a thorough technical review. Below is a small example...

I will review content as it relates to on-page SEO as well as matching the target audience. Here is an excerpt as it relates to on-page attributes...

Advanced SEO Training

I've attended advanced engine optimization training from industry veteran Bruce Clay. Bruce has been providing training and advanced services since the 1990s and is a recognized leader in the industry.

"Gary's showcased his ability to blend technology skills with a deep knowledge of the business. I valued his opinions, appreciated his approachability and recommend his work."

R. Bendall
MIS Manager, BBVA Compass